Styland began as a small trading company. Having successfully weathered the storms of the past few decades including the stock market crash in 1987, government’s macro-control over economic policies in 1994, financial crisis in 1997, burst of the dot-com bubble in 2000, SARS outbreak in 2003 and impact of the most recent financial tsunami in 2008, Styland has flourished into a successful conglomerate that has the shares of its holding company Styland Holdings Limited listed on the Main Board of The Stock Exchange of Hong Kong Limited since 1991.
| 1970s 1980s 1990s 2000s 2010s |
1970s
- During its early development, Styland merely acted as an agent for various manufacturers, assisting customers to place factory orders in order to earn commissions as profit.
- With the gradual growth of its financial strength, Styland began ordering goods on its own and commenced its import, export and re-export business.
- Back then, Styland spotted potential markets in Eastern Europe, including Poland, Hungary, Czech Republic, former East Germany, Yugoslavia, Bulgaria, the Soviet Union and other countries. To capture business opportunities in those markets, Styland adopted a two-pronged strategy to attract customers and business. On one hand, Styland visited foreign customers to maintain cordial business relationships; on the other hand, Styland participated in exhibitions organized by the Hong Kong Trade Development Council to develop new markets and expand its customer base.